BRICmedia: Emerging Markets Online
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BRICmedia Emerging Markets Online
BRICmedia Emerging Markets Online
 

Emerging Markets: used to describe business and market activity in industrializing or emerging regions of the world. Emerging markets lie at the intersection of non-traditional user behavior, the rise of new user groups and community adoption of products and services, and innovations in product technologies and platforms. New terms have emerged to describe the largest developing countries such as BRIC- experts believe that they are enjoying an increasing role in the world economy.
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BRICmedia's objective is the dissemination of information revolving around how the Internet is influencing emerging markets.

Marketers Look to Russia for New Opps

Russia's increasing internet connectivity and mobile penetration.

With all the news lately focusing on China's lucrative internet opportunities, it would benefit marketers to start analyzing other countries in emerging markets-- BRIC. My last article on Brazil, for example, focused on that country's huge potential for growth in mobile and IPTV markets.

There are 275 million Russian speakers in the world, an estimated quarter million in the United States alone, making it the fifth most spoken language.

 
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