How India is poised to build a $17-billion web-enabled industry by 2008
With all the news lately focusing on China's lucrative internet opportunities, it would benefit marketers to start analyzing other countries in emerging markets-BRIC. My last article on Russia for example, focused on that country's huge potential for growth in mobile and broadband markets. The third country in BRIC is India. The most recent Nasscom-McKinsey report states that India could build a $17-billion web-enabled industry by 2008.

